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Mikko Niskanen interview - Playbike Graphics

Interview Thursday 18th January 2012 By Geoff Meyer

Mikko Niskanen is a Motocross rider who startes his own design business in 2010. Since then it’s been busy times for Niskanen as he worked hard to create a decal/sticker design that brings something fresh to the sport. We sat down and asked him about his business and how he got into the sport of Motocross.
Q: When did your company begin?
 
A: I started Playbike Ltd. in October 2010.

Q: What made you decide to start a graphics business?

I had a chat about riding, racing and making business with an industrial designer who has a background in motocross. I was selling some parts for his pitbike and eventually we started to talk and question why isn't anyone doing things differently in the motocross graphics market. The market was and still is filled with graphic kits which look pretty much identical no matter who designs and makes them.: Just a few colors filled with a bunch of industry logos.
 
A: It seemed pretty weird especially because most riders ride for themselves and have to pay for the bikes, parts and graphics they choose to ride.
 
Our discussion finally led to the birth of Playbike Ltd. about six months later. Our graphics line-up took several influences from other extreme sports such as skateboarding and snowboarding which have a lot more visual appearance than motorsports in general. We took some great ideas and elements from other sports and urban environment, then tweaked and transformed them to fit motocross bikes keeping in mind the tough nature of motocross racing.
 
We also kept in mind that every single motocross bike looks very different compared to other makes and models. We have revised every graphic design according to each make and model so the bike looks cool and neat as a whole. We do not cut out identical graphic designs for every make and model as some do.

Q: What can you offer the Motocross rider that other decal businesses can't?

A: Our strength is the design. When you choose to ride with Playbike® graphics you're not advertising huge corporates and industries – you are showing off your own bike with truly fresh and unique look!
 

Q: How did you get involved in Motocross?
 
A: I started motocross when I was 14 years old (currently 25). It took long to talk my father into buying a motocross bike. He was so worried about me injuring myself. 
I ride and occasionally race just for fun. I've had hard time finding the time for working, studying and riding so I've only raced a few national races so far.

Q: What is your favorite design?
 
A: My own favourite design is the Industry graphic kit. In my opinion it is a great manifest for the rough and rugged nature of motocross racing.
  
For more info and details post a direct link to our online store: http://www.playbikegraphics.com/store
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